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Cathay Reorganizes its Iron Oxide Pigments Distribution for Coatings

For several regions, the company has started cooperation with new partners.

Cathay Industries has reorganized its distribution for the coatings and plastics industries in Europe. For several regions, the iron oxide pigments producer has started cooperation with new partners.
 
“Following the realignment, the distribution of our products becomes even more dynamic,” said Axel Schneider, CEO of Cathay Industries Europe.
 
The new distribution structure includes the cooperation with A.R. PeiĂźig-Dolder in GroĂźweikersdorf, Austria. Cathay is expanding its partnership with Dolder Group, now covering also the markets in South-East Europe.
 
Furthermore, the pigment manufacturer newly collaborates with Unipex Solutions in Paris who will serve customers in France and Benelux countries.
 
The new distributor composition concerns mainly the CATHAYCOAT portfolio, which is the manufacturer’s premium range of iron oxide pigments. It is used for top coating and fine-quality products like paints and plastics. The range contains specialized qualities for the specific requirements of the various applications. It also includes the well recognized low viscosity yellows and high chroma red pigments.

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